59 Articles about „People“

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“Enthusiasm for the car as a cultural artefact is undiminished”

Performance

“Enthusiasm for the car as a cultural artefact is undiminished”

Audi e-tron Story: Ferdinand “Ferdi” Porsche on the legendary Ice Race and the exclusive Audi RS e-tron GT ice race edition.

Audi RS e-tron GT: Power consumption (combined*) in kWh/100 km: 22.1–19.8CO₂ emissions (combined*) in g/km: 0
Information on fuel/power consumption and CO₂ emissions with ranges depending on the selected equipment of the vehicle.
Only consumption and emission values according to WLTP and not according to NEDC are available for the vehicle.

Audi RS e-tron GT: Power consumption (combined*) in kWh/100 km: 22.1–19.8CO₂ emissions (combined*) in g/km: 0
Information on fuel/power consumption and CO₂ emissions with ranges depending on the selected equipment of the vehicle.
Only consumption and emission values according to WLTP and not according to NEDC are available for the vehicle.
A true game changer

Technology

A true game changer

According to Ellada Kaufhold, holoride’s virtual reality technology is transforming the experience of personal mobility.
Heading into the next era of electrification

Sustainability

Heading into the next era of electrification

Henrik Wenders, Head of the Audi brand, has been living the electrified lifestyle for years. An interview about enthusiasm and fresh thinking.

Audi e-tron GT quattro: Power consumption (combined*) in kWh/100 km: 21.6–19.6CO₂ emissions (combined*) in g/km: 0
Information on fuel/power consumption and CO₂ emissions with ranges depending on the selected equipment of the vehicle.
Only consumption and emission values according to WLTP and not according to NEDC are available for the vehicle.

Audi e-tron GT quattro: Power consumption (combined*) in kWh/100 km: 21.6–19.6CO₂ emissions (combined*) in g/km: 0
Information on fuel/power consumption and CO₂ emissions with ranges depending on the selected equipment of the vehicle.
Only consumption and emission values according to WLTP and not according to NEDC are available for the vehicle.
An immersive sound experience

Digitalization

An immersive sound experience

Audi’s specialists create immersive sound experiences in audiophile vehicles. A visit to the Audi sound lab.
“Data protection means helping to shape innovation”

Digitalization

“Data protection means helping to shape innovation”

Peter Gladbach, Data Protection Officer at AUDI AG, on data as a driver of mobility, slow jurisprudence, and dynamic developments.
The strategy of design

Design

The strategy of design

How is Audi Design developing towards the future? We talked to Claus Potthoff, Head of Design Strategy at Audi Design.
Light is the key to connecting with the world around us

Design

Light is the key to connecting with the world around us

César Muntada, Head of Light Design at Audi, wants to touch people emotionally with the functions of light on vehicles.
Almost like magic

Digitalization

Almost like magic

Audi dimensions is the new mixed reality-based operating concept for the Audi activesphere concept¹.

¹The vehicle shown is a concept vehicle that is not available as a production vehicle.

¹The vehicle shown is a concept vehicle that is not available as a production vehicle.
Progress You Can Feel at the Autostadt Wolfsburg

Design

Progress You Can Feel at the Autostadt Wolfsburg

At the Audi House of Progress, the newly designed pavilion at the Autostadt Wolfsburg, Audi is making progress tangible and accessible.
“I’m always very relaxed when I’m on the road.”

Sustainability

“I’m always very relaxed when I’m on the road.”

Top Swiss chef Andreas Caminada is an ambassador for effortless electromobility.
On the renaissance of design

Sustainability

On the renaissance of design

Creative director Gabriele Chiave gives insights on the intersection between circularity and design.
“There is power in authenticity”

Performance

“There is power in authenticity”

Elaine Welteroth, award-winning journalist, TV host and NY Times bestselling author, talks about navigating career success with integrity and inclusion in mind.
Augmented reality

Digitalization

Augmented reality

Sid Odedra, Head of UI/UX Design Audi, describes how mixed reality glasses will revolutionise vehicle operation.

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